Pink Friday returns for 2026 with over £1,000,000 worth of freebies up for grabs
We know it’s an expensive time right now, so we’ve called in some favours from our brand partners to help us bring you even more value on Octoplus this Pink Friday.
It's been pretty successful, as we're about to embark on our biggest giveaway yet, with over £1m worth of goodies to share.
We managed to source over 250k freebies to give away. And the best part? They didn’t cost us a thing. They’re free for us, and completely free for you. It’s our small way of saying thanks for being part of Octoplus.
So mark your calendar, because 5 days of treats will be up for grabs from 16th - 20th November. All you need to do is keep an eye on Octoplus for the code drops each day. And that's not all – on Friday 20th November, we're giving away a brand new EV to a very lucky winner.
Not joined Octoplus yet? You just need to be an Octopus Energy customer with a smart meter, and have a Direct Debit or prepay set up.
What's in the Pink Friday goodie basket?
Look forward to fabulous freebies from our partner brands including Greggs, Lidl, Kids Pass, grüum, Rakuten and loads more. Oh, and did we mention that free car from Octopus EVs? 👀
Think festive drinks, skincare, chocolates, plushies, family days out, movies, gift sets, milkshakes and so much more.
Our generous partners supplied all these gifts to us for free, so we're delighted to be able to pass them on to you at no extra cost on our side.
Pick one free treat each day!
Just head to the Octoplus tab in the app or your online account to see what’s available and claim your favourite. You can pick one free treat each day! All treats are limited, so get in quick!
We’ll drop new treats around lunchtime every day. Follow us on social media to get notified when they are being released.
Which brands are supplying the goodies each day?
• 2 month Kids Pass membership
• Shaken Udder Vanillalicious Milkshake
• SPILL Tea tea caddy set
• Epic Snax plant powered marshmallow
• 2 month Kids Pass membership
• Jimmy’s Iced Coffee
• Shaken Udder Vanillalicious Milkshake
• grüum Winter Duo collection
• Ponda Mallard Navy Gilet
• Constantine plushie
• Cadbury Snow Ball
• Terry's Chocolate Orange
• St Eval candle
• Lucky Saint Lime alcohol free beer
Lepas L6 Elevate EV car giveaway!
A bit more about some of our amazing partners
grüum
grüum was founded by four friends from Manchester, inspired by the Scandinavian principles of design and functionality.
They’re on a mission to make skin, hair and self care products that are kind to you as well as the world we share. Their passion lies in creating effective, affordable, planet friendly personal care for everyone. Naturally.
Ponda
Ponda began with a simple but radical question: What if materials could restore the environments they come from, rather than deplete them?
Born from a shared curiosity about building a truly regenerative supply chain, Ponda is actively developing a new model for how materials are grown, made, and used.
Shaken Udder
The UK’s No.1 premium milkshake brand's story dates back to 2004 where founders and self-confessed milkshake addicts, Jodie and Andy Howie, saw a gap on the festival scene to bring fabulously flavoured, real milkshakes to festival-goers.
The response was incredible, and that spark grew into a mission: to make milkshakes that taste as good as they make you feel.
SPILL Tea
SPILL tea sources its tea from Rwanda where tea farmers have a formal plucking standard for selecting the best quality tea leaves. It's a serious business – using the freshest two leaves and a bud from the top of the bush. Not too big, not too small.
Farmers receive a premium for plucking tea to this very high standard. And they pluck by hand, as hands see better than machines.
Lidl
Lidl is a beloved supermarket offering quality products at great value, from fresh fruit and veg to bakery favourites, plus a changing range of finds in the Middle of Lidl.
Lidl has more than 1,000 stores in the UK!
Did we mention we're giving away an EV? Along with £500 of Electroverse credit?
It's true! Our friends at Octopus EVs are supplying us with a brand new Lepas L6 Elevate in supernova purple – one of the first of its kind in the UK – and it has to go to one very lucky Octoplus member. But not just that – Electroverse are also giving us £500 of public charging credit to go with it!
Elevate is the higher-specification of the two UK trims, sitting above Essence. Its standard equipment is impressive. It includes:
Heated, ventilated and electrically adjustable front seats
Leather-effect upholstery and driver's lumbar adjustment
Eight-speaker Sony premium sound system
13.2-inch portrait touchscreen and 8.88-inch driver display
Panoramic sunroof and 256-colour ambient lighting
Advanced automatic and remote parking assistance
540-degree surround camera system
Powered tailgate
50W wireless phone charging
Vehicle-to-load (V2L) capability at 3.3 kW
How do I enter?
Enter the prize draw in the Octopus app or dashboard. You can claim 1 entry per day from 14th to 19th Nov (so each customer can make a total of 6 entries).
On Friday 20th Nov, be waiting by the phone at 10am GMT. We'll draw one random customer, call them up and utter the words "Hello, this is Octopus Energy, what day is it?"...
You need to BRING THE ENERGY and answer with the secret code phrase: "It's Pink Friday'. Do that and YOU WIN YOURSELF A BRAND NEW CAR. If you reply with anything else, we'll draw another winner, rinse and repeat. Sorry, rules are rules.
Why Pink Friday?
Pink Friday is our way of giving back to our amazing customers.
Helping you save is our top priority. That's why we launched our Octopus Assist Fund which helps vulnerable customers with their bills, and we're the only large supplier that's always kept standard prices below the energy price cap. To date, the fund has provided £60 million to help our customers stay warm and keep on top of their bills without the worry
Octoplus is how we secure you more value beyond your energy bills. We've teamed up with top brands to bring you exclusive rewards and savings because you deserve it. We work hard to find the best partners to help you save even more. It’s all part of our mission to make energy better, fairer, and more rewarding for you.
Frequently Asked Questions
Pink Friday
What is Pink Friday?
What is Pink Friday?
Pink Friday is a week-long celebration of our Octoplus members (16th - 20th Nov). We will release daily rewards in the Octopus app/online account. Once in the morning and once again in the afternoon.
Each day has a selection of different treats— from free sustainable fashion, snacks to chocolates, movies, festive drinks and more. Customers can pick one free treat each day.
We’ll drop new treats around lunchtime every day. Follow us on social media to get notified when they are being released.
All offers are subject to availability.
When is Pink Friday?
When is Pink Friday?
Pink Friday is on November 20th, but our giveaways last all week, from 16th until November 20th.
Do I need Octoplus to take part?
Do I need Octoplus to take part?
Yes — the rewards and EV prize draw live inside Octoplus. You will need to join in order to take part. You can check if you are eligible to join here.
Entries to the EV giveaway starts from 14th November to 19th November. Winner will be contacted on 20th November.
Are the treats first-come, first-served?
Are the treats first-come, first-served?
Yes. Each partner reward has a limited number of codes or stock - so once they're gone, they’re gone. Follow us on social media and download the Octopus app to get the scoop on when the offers go live.
What do I have to do to win the car
What do I have to do to win the car
On your Octoplus dashboard and app, you will find a prize draw that you can enter once every day.
By entering this prize draw you are opting in to receiving marketing communications from Octopus EV. They will collect your data and contact you inline with Octopus Electric Vehicle's privacy policy.
Daily Rewards
What treats are available this year?
What treats are available this year?
Monday: Greggs festive drink, Kids Pass 2-month pass, grüum hand cream set, Lidl deluxe soft nougat.
Tuesday: Kids Pass free 2-month pass, Rakuten complimentary movie, Lidl candy canes and milk chocolate Santa.
Wednesday: Shaken Udder milkshake, Kids Pass free 2-month pass, SPILL Tea tea packs and tins, Epic Snax marshmallows.
Thursday: Jimmy’s Iced Coffee can, Kids Pass free 2-month pass, Shaken Udder milkshake, grüum winter duo set.
Pink Friday: Terry's Chocolate Orange, Cadbury Snow Balls, Ponda gilet, St Eval orange & cinnamon tin candle, Octopus plushie, Jimmy's Ice Coffee can, Lucky Saint lime beer
Can I claim more than one treat?
Can I claim more than one treat?
Customers can claim one treat every day - while supplies last.
We'll be dropping offers once around lunch time.
When do you drop codes?
When do you drop codes?
We'll be dropping offers once around lunch time. Follow us on social media to keep updated on when we drop codes!
I missed a reward - can you add it manually?
I missed a reward - can you add it manually?
Sadly no — once codes or stock run out, we’re unable to issue more.
How do I get a Free Octopus plushy toy?
How do I get a Free Octopus plushy toy?
You can grab one of 5,000 Constantine the Octopus plush toys on Friday.
Grab your code on Octoplus, head to Shoptopus (our merch shop) and apply your discount code before Sunday 29th November 23:59 to get your plush toy for absolutely free. Postage and packaging included!
Electric Car Giveaway
Which car is being given away?
Which car is being given away?
Courtesy of Octopus Electric Vehicles, we're giving away a brand new Lepas L6 Elevate model – one of the first of its kind in the UK.
Electroverse has also thrown in £500 of public charging credit.
How do I enter?
How do I enter?
There will be a daily prize draw button on the Octoplus section of the app or web dashboard.
By entering the prize draw you must agree to the competition terms and conditions and agree to be added to the Octopus EV mailing list.
How do I win the car?
How do I win the car?
There will be a daily prize draw button on the Octoplus section of the app or web dashboard.
Enter the prize draw at least once and we will randomly select a winner and call them on Friday 20th November.
To win the car, all you have to do is answer 1 simple question when we ask 'What day is it', you must reply 'It's Pink Friday' with big energy - and that's it. The car will be yours.
How many times can I enter the prize draw?
How many times can I enter the prize draw?
You can enter once per day for five days — giving you up to 5 entries total.
More entries = better chance of winning.
When will the winner be chosen?
When will the winner be chosen?
We’ll call the winner on Friday 20th November at 10am and announce them on social media shortly after.
To win the car, all you have to do is answer 1 simple question when we ask 'What day is it', you must reply 'It's Pink Friday' - and that's it. The car will be yours.
Does entering cost anything?
Does entering cost anything?
No — it’s completely free.