Big plans for big fans: Octopus Energy launches groundbreaking ‘Fan Club’ in US and Germany

  • Fan Club - which slashes the price of energy when it’s windy - is now live in 3 of Octopus’ 14 countries
  • World-first scheme expanded internationally after huge demand in UK with 18,000 requests for local Fan Club wind turbines
  • Octopus to create 2,000 Fan Clubs across the globe in next 7 years

London/Houston/Munich, 25th April 2023 - Octopus Energy Group is launching its groundbreaking green tariff ‘Fan Club’ in both the US and Germany following its widely lauded rollout in the UK.

Designed to unlock the power of renewables and pass on real-time lower prices using technology, customers in three countries across two continents now get access to cheaper energy on windy days on this innovative tariff.

For the first time ever in the USA, Octopus customers in parts of South Texas will get up to 50% discount on their electricity when wind power makes up 45% of Texas’s grid generation.

In Germany, customers living near certain wind farms in the Brandenburg region, in the north east, and Rhineland-Palatinate, in the southwest, will also save up to 50% on their energy bills when it’s windy.

Octopus first launched the tariff in the UK in 2021, providing cheaper energy to customers who live near wind turbines when the wind blows.

The energy tech pioneer - now the UK’s 2nd largest energy supplier - plans to give more customers access to the Fan Club by launching 2,000 Fan Clubs across the globe by 2030.

In the UK, Octopus has seen over 18,000 requests for wind turbines with cheaper energy in communities. In response to the demand, Octopus launched ‘Winder’ (Tinder for wind) - a tech platform to speed up the development of wind turbines where people want them.

This latest Fan Club international expansion comes as Octopus Energy’s generation arm announced it opened seven new onshore wind farms across Europe in countries including the UK, Germany, France, Sweden and Poland. Octopus is looking to create 20 GW of green energy generation projects in Europe by 2030, enough power for 15 million homes.

Zoisa North-Bond, CEO of Octopus Energy Generation, said: “We first launched the Fan Club in the UK to revolutionise the current system of renewable generation - and it’s a massive milestone for us to now expand it into the US and Germany.

“The Fan Club shows for the first time that people can directly benefit from cheaper bills when the wind is blowing locally and there’s an abundance of green electrons in the grid. We’ve been blown away by the positive response and we’ve got big plans to launch new fans and provide cheap green energy to more people globally.”


Notes to editors:

Customers in the UK in Market Weighton (East Yorkshire), Halifax (West Yorkshire) and Caerphilly (South Wales) can sign up at:

Customers in the US in McAllen, Brownsville, Harlingen, Edinburg, and South Padre Island (South Texas) can sign up at:

Customers in Germany in the Brandenburg region, in the north east, and Rhineland-Palatinate, in the southwest, can sign up at:

Press Contacts

Octopus Energy Group

Amy Boekstein

PR Manager

+44 (0)20 4530 8369

About Octopus Energy Generation

Octopus Energy Generation is driving the renewable energy agenda and building green power for the future. This means reshaping the market by leading the transition to a cleaner, greener future through renewable projects connected more deeply to customers and businesses.

As one of Europe’s largest investors in renewable energy, its fund management specialist team launched in 2010 with a mission to accelerate the transition to a future powered by renewable energy. This team manages 3.2 GW of renewable energy assets like wind and solar farms across 13 countries, worth £6bn. These renewable projects generate enough green energy to power 2 million homes every year, and is the equivalent of taking over 1 million petrol cars off the road. The business also launched the Fan Club in the UK 2021, the world's first local energy tariff that provides cheaper, greener energy to customers living near local wind turbines when the wind blows, with a discount of up to 50%. Thousands of people have got in touch asking for the Fan Club in their community.

For more information, check out our website.

About Octopus Energy Group

Octopus Energy Group is a global energy tech pioneer, launched in 2016 to use technology to unlock a customer focused and affordable green energy revolution. With operations in 14 countries, Octopus Energy Group has a truly global reach.

Octopus’s domestic energy arm already serves 5.3 million customers globally with cheaper greener power, through Octopus Energy, Bulb, Affect Energy, Ebico, London Power and Co-op Energy. Octopus Electric Vehicles is helping make clean transport cheaper and easier, and Octopus Energy Services is bringing smart products to thousands of homes. Octopus Energy Generation is one of Europe’s largest investors in renewable energy, managing a nearly £6 billion portfolio of renewable energy assets across the globe.

All of these are made possible by Octopus’s tech arm, Kraken Technologies, which offers a proprietary, in-house platform based on advanced data and machine learning capabilities, Kraken automates much of the energy supply chain to allow outstanding service and efficiency as the world transitions to a decentralised, decarbonised energy system. This technology has been licensed to support 30 million customer accounts worldwide, through deals with EDF Energy, Good Energy, E.ON energy and Origin Energy.

In December 2021, Octopus Energy Group was valued at approximately $5 billion following investments from Generation Investment Management and Canada Pensions Plan Investments Board. Both investors back businesses that drive sustainability, promote green energy and tackle climate change. These were the company’s third and fourth major investments since launching to the market.

For more information, check out our website.

Hey I'm Constantine, welcome to Octopus Energy!