Gone with the wind: Octopus Energy’s investment platform ‘the Collective’ sells out its first renewables projects

  • ‘The Collective’ is Octopus’ answer to more people wanting to directly own a share of a green energy project like a wind turbine
  • Just a week since launch, investor demand in the first-of-its-kind platform surged
  • The first two projects - wind turbines in Yorkshire and Wales - sold out in record time
  • Following a whirlwind success, Octopus launches ‘Pass the Power’ campaign to also give other projects the ability to list on ‘the Collective’

The Collective is an investment platform, so don’t invest unless you’re prepared to lose all the money you invest. This is a high-risk investment and you are unlikely to be protected if something goes wrong. Take 2 minutes to learn more

London, 20th February 2025 – Investors across the UK have flocked to Octopus Energy’s new investment platform ‘the Collective’ as its first two renewables projects sold out in just a week*.

Following the whirlwind success of the first two wind turbines sold on the platform and to meet this influx in investor demand, Octopus now launches its ‘Pass the Power’ campaign.

‘Pass the Power’ gives other green energy projects the ability to register their interest in listing on ‘the Collective’ platform. This is set to open up even more public ownership of clean energy projects like wind and solar farms.

‘The Collective’ is a first-of-its-kind platform which is free for investors to join with no fees. It allows more people to directly buy a share of a renewables project, with the option to invest from £25 to £20,000.

Hundreds of Collective members chose to buy into the first two wind turbines - in Yorkshire and Wales - listed on the platform, with investments made across this entire range.

These investors can now track their investment and how much clean energy it’s generating in their Collective account.

Investors who are also Octopus customers have the added option of linking potential dividends to their energy accounts to reduce their bills.

Launching ‘the Collective’ made Octopus the first energy company in the UK with a retail investment platform regulated by the Financial Conduct Authority (FCA).

Zoisa North-Bond, CEO of Octopus Energy Collective said: “1 in 3 British people we surveyed said they wanted to invest in green power***, and the response we’ve seen since launching ‘the Collective’ has been nothing short of electric! Selling out our first two projects in just a week shows just how much demand there is to reshape and democratise how green energy is funded and owned.

“With our ‘Pass the Power’ campaign, we’re now also inviting other projects to register their interest in listing on our platform to unleash even more public ownership of renewables. By adding more projects onto ‘the Collective’, we can empower even more people to take part in the clean energy revolution.”

People who are interested in finding out more can visit ‘the Collective’ website - and as required by regulation, potential members will be verified to ensure this is suitable for them****.

Projects interested in listing on ‘the Collective’ can find out more at the ‘Pass the Power’ webpage.

-ENDS-

Notes to editors:

Disclaimer to editors: Please note, investors' capital is at risk and there is a possibility that investors may not receive any dividends and could lose their initial investment. The Collective’s investment products are classified as a Restricted Mass Market Investment (“RMMI”) by the FCA.

Please note:

*While the projects have sold out as of Friday 14th February 2025, as a statutory requirement, investors have 10 working days to cancel their investment. If some people do decide to cancel, then the projects will automatically re-open on the Collective website and other people may have an option to still invest.

**Survey methodology: Nationally representative survey of 2,018 adults in Great Britain, carried out by YouGov. Fieldwork was undertaken between 20th - 21st January 2025. The survey was carried out online. The figures have been weighted and are representative of all GB adults (aged 18+).

***As part of the sign-up process to become a member of ‘the Collective’, people will need to complete a multi-choice quiz to understand the type of investor they are. These steps help ensure they understand the risks involved with investing and if it’s the right decision for them.

Press Contacts

Octopus Energy Group

Amy Boekstein

press@octoenergy.com

+44 (0)20 4530 8369

About Octopus Energy Group

Octopus Energy is a global clean energy tech business, driving the affordable, green energy system of the future. Under its own retail brand, Octopus delivers world-class customer service and cutting edge energy products to 9 million households globally. Its operations span 32 countries and the entire energy value chain. The group invests in, builds and flexibly manages renewable energy, operating a £7 billion portfolio of projects.

Octopus has licensed its advanced data and machine learning platform, Kraken, to support over 60 million customer accounts worldwide through licensing deals with companies such as EDF, E.ON and Origin Energy. Kraken enables Octopus to drive the electrification of heat and transport through smart tariffs and innovative cleantech. Backed by pension funds, investors and energy giants, Octopus Energy Group businesses deliver cheaper, greener energy and cutting-edge tech to countries and customers worldwide.

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