What are your smart meter targets?

We're big supporters of the Government's target to get a smart meter in every home by the end of 2030.

This will help people manage how and when they use energy - saving money, carbon and the planet.

We've been powering ahead with the smart meter rollout. In 2025, we installed well over 1 million smart meters - of which 664,913 counted towards our 938,770 Ofgem target.

At Octopus, we’re focused on installing and maintaining working smart meters so that our customers get full access to the benefits they provide.

We’ll even replace smart meters that aren’t working, which unfortunately means that sometimes installs won’t count towards our Ofgem targets. However, our priority is making sure as many people as possible benefit from smarter energy.

Our historical performance is also summarised below. As we welcomed Bulb and Shell customers to Octopus in 2023 and 2024, we have also included their target and actual numbers below:

We don’t do milestones quietly. To celebrate our millionth install in 2025, we rolled out the pink carpet for a day of brass bands, celebrities, and (of course) a unicorn: