Octopus Energy brings power to the people with the launch of ‘the Collective’ investment platform

• Groundbreaking platform allows people to buy a share of a green energy project like a wind turbine, with a minimum investment of £25 and no fees
• The UK’s first energy company with an FCA regulated investment platform aimed at opening up ownership of renewable projects to more people
• With 1 in 3 British people wanting to invest in green energy, ‘the Collective’ answers this call

London, 6th February 2025 – More people across the UK have the opportunity to own a piece of a green energy project thanks to Octopus Energy’s new investment platform ‘the Collective’.

The first-of-its-kind platform allows people to directly buy a share of a renewables project like a wind turbine or solar farm. With a minimum investment of £25, any returns go straight into the investor’s pocket as there are no fees and it is free to join*.

The move makes Octopus the first energy company in the UK with a retail investment platform regulated by the Financial Conduct Authority (FCA).

It comes as a recent YouGov survey reveals 1 in 3 (33%) British people want to invest in green power** – and ‘the Collective’ is Octopus’ answer to this call.

The user-friendly platform launches with two wind turbines in Yorkshire and Wales, with plans for several more renewables projects across the country. These turbines are part of Octopus’ pioneering and popular ‘Fan Club’ scheme where customers nearby enjoy discounted electricity when it’s windy.

With a new generation of investors in mind, these turbines offer an annual target return of up to 6% with an investment term of three years***. To provide additional benefit for those taking part in these first projects on ‘the Collective’, Octopus is underwriting initial investments made in these turbines****.

Collective members who invest £1,000 would own approximately 0.05% of a turbine – and could get a 6% annual return with any dividends paid each quarter, totalling £180 over three years. However, as with any investment, capital is at risk and returns aren’t guaranteed.

Collective members will be able to monitor any returns they earn as well as the clean energy generated from the project in their Collective account. Octopus Energy customers also have the option of linking potential dividends to their energy accounts to reduce their bills.

At the end of the three years, the project aims to buy back the shares at the original price paid – and Collective members can withdraw this or reinvest it in other clean energy projects on the platform.

Zoisa North-Bond, CEO of Octopus Energy Collective said: “Moving to renewable energy represents one of the biggest investment opportunities of our generation – and people can play a powerful role in driving it. We know our customers and lots of people want to do more than use green energy, they want to own a piece of it and turbocharge the shift to a cheaper energy system.

“We’re at the start of a people-powered renewables revolution – and ‘the Collective’ platform is bringing green energy ownership to the many, not the few. It’s time for more people to have the chance to take a stake in their clean energy future.”

People who are interested in finding out more can visit ‘the Collective’ website. As required by regulation, potential members will be verified to ensure this is suitable for them*****.

-ENDS-

Notes to editors:

Disclaimer to editors: Please note, investors' capital is at risk and there is a possibility that investors may not receive any dividends and could lose their initial investment. The Collective’s investment products are classified as a Restricted Mass Market Investment (“RMMI”) by the FCA.

*Please note: Investments are subject to tax and will depend on people’s tax circumstances, as people may need to pay tax on any dividend payments.

**Survey methodology: Nationally representative survey of 2,018 adults in Great Britain, carried out by YouGov. Fieldwork was undertaken between 20th - 21st January 2025. The survey was carried out online. The figures have been weighted and are representative of all GB adults (aged 18+).

***Please note: The first two wind turbines aim to provide investors with a 6% annual return over a three year investment period. Octopus Energy has owned these two turbines since 2021. The target return has been calculated by factoring in historical data on the wind turbines’ financial and operational performance. Each quarter, potential dividends are assessed by the project’s board of directors based on the actual performance of the turbine and returns. If dividends are declared, they will be paid out to investors on a quarterly basis.

****Please note: Octopus Energy has agreed to commit funds to cover reimbursement of the cost of the initial investment amount made by investors in these first two wind turbine projects listed on ‘the Collective’ platform in the event that the projects are unable to refund this initial investment cost at the end of the initial 3 year period.

*****Please note: As part of the sign-up process to become a member of ‘the Collective’, people will need to complete a multi-choice quiz to understand the type of investor they are. These steps help ensure they understand the risks involved with investing and if it’s the right decision for them.

Press Contacts

Octopus Energy Group

Amy Boekstein

press@octoenergy.com

+44 (0)20 4530 8369

About Octopus Energy Group

Octopus Energy is a global clean energy tech business, driving the affordable, green energy system of the future. Under its own retail brand, Octopus delivers world-class customer service and cutting edge energy products to 9 million households globally. Its operations span 32 countries and the entire energy value chain. The group invests in, builds and flexibly manages renewable energy, operating a £7 billion portfolio of projects.

Octopus has licensed its advanced data and machine learning platform, Kraken, to support over 60 million customer accounts worldwide through licensing deals with companies such as EDF, E.ON and Origin Energy. Kraken enables Octopus to drive the electrification of heat and transport through smart tariffs and innovative cleantech. Backed by pension funds, investors and energy giants, Octopus Energy Group businesses deliver cheaper, greener energy and cutting-edge tech to countries and customers worldwide.

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